Privacy Policy

1. Introduction

Kunming Yiliu International Trade Co., Ltd. ("we," "our," "us," or "the Company") respects your privacy and is committed to protecting the personal data you share with us. This Privacy Policy explains how we collect, use, disclose, store, and safeguard your information when you visit our website at www.yiliuint.shop (the "Site") or interact with our services.

We operate in compliance with applicable data protection laws, including the Personal Information Protection Law of the People's Republic of China (PIPL) and the General Data Protection Regulation (GDPR) where applicable. Please read this policy carefully to understand our views and practices regarding your personal data.

2. Information We Collect

We may collect and process the following categories of personal data:

2.1 Information You Provide Voluntarily

• Contact Information: Full name, email address, phone number, company name, and job title when you fill out our contact form, subscribe to our newsletter, or request a quote.
• Communication Content: Any messages, inquiries, feedback, or documents you submit through our contact forms, email correspondence, or support channels.
• Business Information: Company details, project requirements, technical specifications, and other information you share during consultations or service engagements.

2.2 Information Collected Automatically

• Usage Data: Pages visited, time spent on pages, referring URLs, click patterns, and navigation paths within our Site.
• Device Information: IP address, browser type and version, operating system, device identifiers, and screen resolution.
• Cookies and Similar Technologies: We use cookies, web beacons, and analytics tools to enhance your browsing experience. For more details, see Section 5 (Cookies).

3. How We Use Your Information

We use the collected information for the following purposes:

• Service Delivery: To respond to your inquiries, provide quotations, deliver our services, manage client accounts, and fulfill contractual obligations.
• Communication: To send administrative messages, service updates, technical notices, security alerts, and support communications.
• Improvement: To analyze usage patterns, troubleshoot technical issues, optimize website performance, and improve our service offerings.
• Marketing: To send relevant industry insights, newsletters, and promotional materials — only with your explicit consent. You can opt out at any time.
• Legal Compliance: To comply with applicable laws, regulations, legal processes, or enforceable governmental requests.
• Security: To detect, prevent, and respond to fraud, unauthorized access, or other security incidents.

4. Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), our legal basis for processing your personal data includes:

• Consent: Where you have given explicit consent (e.g., for marketing communications).
• Contractual Necessity: Processing necessary to fulfill our contract with you (e.g., delivering services).
• Legitimate Interests: Processing for our legitimate business interests, such as improving our services, network security, and direct marketing, provided your rights do not override these interests.
• Legal Obligation: Processing required to comply with applicable legal obligations.

5. Cookies and Tracking Technologies

Our Site uses cookies and similar tracking technologies to enhance functionality and analyze usage. Cookies are small text files stored on your device by your web browser.

5.1 Types of Cookies We Use

• Essential Cookies: Required for the basic operation of our Site, such as session management and security. These cannot be disabled.
• Analytics Cookies: Help us understand how visitors interact with our Site (e.g., pages visited, time on site) so we can improve the user experience.
• Functional Cookies: Remember your preferences and choices to provide a more personalized experience.

5.2 Managing Cookies

You can control cookie preferences through your browser settings. Most browsers allow you to block or delete cookies. However, disabling certain cookies may affect the functionality of our Site. For more information on managing cookies, visit www.aboutcookies.org.

6. Data Sharing and Disclosure

We do not sell, trade, or rent your personal data to third parties. We may share your information in the following circumstances:

• Service Providers: With trusted third-party vendors who assist us in operating our website, conducting business, or providing services to you (e.g., cloud hosting providers, analytics platforms, email delivery services). These parties are contractually bound to protect your data and use it only for the purposes we specify.
• Legal Requirements: When required by law, court order, or governmental regulation, or to protect our rights, property, or safety, or that of our clients or others.
• Business Transfers: In the event of a merger, acquisition, reorganization, or sale of assets, your personal data may be transferred as part of that transaction. We will notify you of any such change.
• With Your Consent: In any other circumstances where we have your explicit consent to share your information.

7. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

General retention periods:

• Contact form inquiries: Retained for 2 years after the last communication.
• Client service records: Retained for the duration of the contractual relationship plus 5 years thereafter.
• Marketing communications data: Retained until you opt out or unsubscribe.
• Analytics data: Retained in aggregated, anonymized form indefinitely.

When data is no longer needed, we securely delete or anonymize it.

8. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit (TLS/SSL) and at rest.
• Regular security audits and vulnerability assessments.
• Access controls and authentication protocols for our systems.
• Employee training on data protection and privacy best practices.
• Secure data centers with physical and logical security controls.

While we strive to protect your data, no method of transmission or storage is 100% secure. We cannot guarantee absolute security but will notify you of any data breach that affects your personal data within the timeframe required by applicable law.

9. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

• Right to Access: Request a copy of the personal data we hold about you.
• Right to Rectification: Request correction of inaccurate or incomplete data.
• Right to Erasure ("Right to be Forgotten"): Request deletion of your personal data where it is no longer necessary for the purposes for which it was collected.
• Right to Restrict Processing: Request restriction of processing under certain circumstances.
• Right to Data Portability: Request transfer of your data to another organization in a structured, commonly used format.
• Right to Object: Object to processing based on legitimate interests or direct marketing.
• Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent.

To exercise any of these rights, please contact us at support@yiliuint.shop. We will respond to your request within 30 days, as required by applicable law.

10. International Data Transfers

Your personal data may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your jurisdiction.

When we transfer your data internationally, we ensure appropriate safeguards are in place, including Standard Contractual Clauses (SCCs) approved by the European Commission, or equivalent mechanisms recognized under PIPL for cross-border data transfers.

11. Third-Party Links

Our Site may contain links to third-party websites, plugins, or services. Clicking on those links may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy practices. We encourage you to read the privacy policies of any third-party sites you visit.

12. Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal data from children. If we become aware that a child has provided us with personal data without parental consent, we will take steps to delete that information promptly. If you believe we may have collected data from a child, please contact us immediately.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. We will notify you of material changes by posting the updated policy on this page with a revised "Last Updated" date. For significant changes, we may also provide direct notification via email or a prominent notice on our Site.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your data.

14. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Kunming Yiliu International Trade Co., Ltd.
Room A-502, 5th Floor, Hua'erbei Building
75 Huguo Road, Huguo Street
Wuhua District, Kunming, Yunnan, China
Email: support@yiliuint.shop
Phone: +86 158-9574-4832